A Case for Bold Change
- PDR Service Brand, Design + Architecture
- Industry Sector Healthcare
- Office Houston
- Project Goal Company Purpose, Employee Experience, Well-Being
Founded as Texas’ first medical school in 1891, The University of Texas Medical Branch (UTMB Health), has been a pioneer in outstanding health science education, patient care, and research for over 130 years. As a growing, comprehensive health system with hospitals on four different campuses and a network of clinics, they wanted to better distill a unifying brand experience to all patients across all facilities they operate.
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